Pelgrim wanted a game that showed future customers the unique selling points of their ‘Mooi Samen’ productline in a fun and accessible way. The game had to fit in the category ‘easy to learn, hard to master’, so new players could start playing right away.
The aim of the game is to catch all the ‘good’ items that are falling down with your Pelgrim oven. Yes, this is a game where you control an oven. All sorts of items kept dropping out of the air, so players needed to catch all the good stuff (like pizzas, burgers and lasagna) and ignore all the bad items (icecream, small pets and compact discs). Sometimes another Pelgrim product would fall down and if the player caught it then it would combine with the oven (Mooi Samen!) for extra points.
Of course the whole thing was build in HTML5, so the game was playable in a webbrowser but also on smartphones and tablets.