‘Ooh, that makes me all tingly!’
Freshheads asked WEBER to develop a viral game for their website Werkspot.nl. Werkspot.nl is the ‘Craigslist’ for handymen, where jobs are offered and handymen can bid on running assignments or contracts.
The Dutch championship ‘nail hammering’ is the first viral game in the Werkspot.nl championship series. Every round a large block of wood is carted in by a delightful assistant. The idea is for the player to hammer all the nails into the wood as fast as possible, while taking out the wonky screws with a pair of tongs.
Clearing the round rewards the player with bonus time for the next one. Additional gimmick: higher scores meant the assistant stripped herself of more and more clothes. A feature that the male visitors of Werkspot.nl definitely managed to appreciate.
WEBER was responsible for the concept, design and technical realisation.